Mingfei Bi

Establishing design strategies and frameworks for complex problem solving
by integrating GENAI into the design process.

AgentCore – Feature Demo / From Concept to Launch

PRODUCT DESIGN | INTERACTIVE DEMO
Developer Enablement Platform

AgentCore is an enterprise-grade runtime platform for deploying and operating AI agents at scale.

 

I designed a live demo with story-driven scenarios for all technical levels, launched at AWS NYC Summit and later shared on YouTube. (Cover image: AWS official YouTube channel © Amazon Web Services)

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GenAI Demo Portal – Design & Delivery

PRODUCT DESIGN | END-TO-END UX
Web Data Platform

The GenAI Labs Demo Portal enables thousands of AWS Solution Architects to discover, reuse, and scale generative AI demos.

As the end-to-end UX designer, I built a platform hosting a rapidly growing library of demos, improving discoverability, reducing duplication, and accelerating delivery of industry-specific AI solutions.

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Visible Alpha - Watchlist Part 1

PRODUCT DESIGN | DESIGN PLAN
Web Data Platform

Watchlist is an essential product offered on Visible Alpha’s financial data tracking and forecasting web platform.

 

In Part 1, I have presented the process by which my framework was instrumental in my successful collaboration with the Product Manager and the rest of the team involved in the product redesign.

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Visible Alpha - Watchlist Part 2

UX/UI DESIGN
Web Data Platform

In this part, I present my design process form features to final deliverables.

I use one workflow, create a watchlist on the homepage, as an example to explain the process.

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Chick-fil-A - Information Architecture Redesign

DESIGN COUNSULTANT
Chick-fil-A Internal Office Website

I designed a cyber form information architecture for the target user group, operators on Chick-fil-A internal office website.

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DB-CAPS

PRODUCT DESIGN | SYSTEM ARCHITECTURE
WEB APPLICATION - 2011-2018

For more than 20 years, this college administrative processing system has stayed largely unchanged. The result was a severely outdated system. In this project, I present how I optimized the user experience (UX) by redesigning the users' workflow and database structures. Additionally, I present how to set up a visually consistent design library to enhance the user UX.

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SideKcK

FOUNDER | USER RESEARCH | PROTOTYPE | TESTING
MOBILE APP - 2016-2018

An app to find you the perfect gym buddy to jumpstart your new healthy lifestyle.

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Non-Disclosure Agreement

Certain aspects of this project are protected under a Non-Disclosure Agreement and cannot be shared publicly.

This work involved the redesign of a large-scale internal AWS tool for global field teams.

If you are interested in learning more, please contact me to arrange an NDA-compliant discussion.